I am, and always have been, an entrepreneur at heart – constantly exploring, learning, growing - achieving wonderful success and sometimes failing. Throughout it all, I have learned that our ability to understand who we are and to find the true purpose of our business are the essential ingredients for both a joyful and successful working life.

 

From 2000-2017, I served as the Director of Marketing for Albert's Organics - the largest wholesale distributor of organic and natural fresh foods in the country. When I began with Albert's, it was a $60 million/year company, and when I left in 2017 (to create Dream On Marketing and Branding), it was an $800 million/year company. I am not claiming all the credit for this growth, but during my time as Director of Marketing, I learned that success does not come so much from focusing on profitability, as we are too often led to believe. Rather, success comes from finding your purpose - connecting or re-connecting with the soul of your company - and then sharing and promoting that vision with your community. If you create a purpose-driven company, profitability will follow. And throughout my time at Albert's Organics, that is how I led our marketing efforts.

 

If you'd like to see my specific education and work experience - the nuts and bolts of my career path - I invite you to visit my LinkedIn Page, for all the details.